Bed and Breakfasts and Small Hotels should focus on Lead Generation. Relying on only walk ins can mean you are full one day and empty the next. If you are in an area with a lot of competition, then the walk in customer can usually get a very good rate if occupancy is a bit low. Relying only on travel agents can mean paying out expensive travel agent commissions, and competing against the hotel that pays a higher commission.
Search Engine Optimization (SEO) for B&Bs:
Our websites perform better on Search Engines. This means you get more leads in the long term, for less…
Generate Leads in highly competitive markets and seasons. Online Advertising is done using Pay Per Click, Email and Social Media Campaigns.